Who We Are

About Us

Anastasia Massouras founded Pure Insights over 20 years ago in Australia after seeing the transformational impact that providing one to one counselling support could have for clients with complex barriers to employment. Over the years Anastasia has grown Pure Insights through a deep passion to impact more lives, reduce psychological distress and support more people to thrive in their personal and work lives.

In 2016 we were able to bring this amazing company over to the UK and start Pure Insights International. Since that date we’ve been able to increase our impact via supporting over 2000 clients on employment service and justice contracts through our counselling programmes and grow our amazing team of office and counsellor staff.

Our Team

Anastasia Massouras - Founder and CEO

Anastasia Massouras

Founder and CEO

Annie McKerrow - National Manager

Annie McKerrow

National Manager

Jackie Winston - Clinical and Relationship Manager

Jackie Winston

Clinical and Relationship Manager

Zoey Khalil - Business Support Manager

Zoey Khalil

Business Support Manager

National Clinical Delivery Team

National Clinical Delivery Team

Niche clinical specialists, Cross cultural, Multilingual

Our Programmes

Employment Focused Counselling

Employment Focused Counselling

For clients

Pure Insights is a leading employment focused counselling organisation with 20 years of experience in delivering counselling programmes enabling jobseekers with mental health barriers to move closer to the employment market and their vocational goals.

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Justice Wellbeing Support

Justice Wellbeing Support

For clients

Pure Insights deliver wellbeing and employment focused counselling programmes to clients facing complex barriers to progression during their journey to release from prison, through the gate and during their probation period.

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Accidental Counsellor Training

Accidental Counsellor Training

For employees

Accidental Counselling is the art of managing difficult conversations in the workplace. Pure Insights have created person workshops and an online Accidental Counselling course which have been designed specifically to support frontline workers manage challenging client interactions.

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Boost Wellbeing at Work

Boost Wellbeing at Work

For employees

Our Boost Wellbeing at Work programme provides real time support for employees to process and manage the impacts of work on their wellbeing, debrief about difficult client cases, gain coaching to manage boundaries and interactions with complex clients, and gain support for issues impacting their work.

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Private Counselling

Private Counselling

For clients

Our counselling services provide a safe, confidential and non-judgemental space to work through the various challenges and difficulties that you may be facing in your life.

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Multiple Language Counselling Support

Multiple Language Counselling Support

For clients

Pure Insights has developed a network of highly qualified and registered counsellors across the UK that speak a range of languages identified as the most requested by our providers.

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Peer Supervision

Peer Supervision

For employees

Pure Insights is passionate about the importance of Peer Supervision for frontline workers supporting clients with complex barriers in the employment services, justice and housing sectors.

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Group Work

Group Work

For clients

Pure Insights run a range of group workshops focusing on client’s wellbeing on employment, justice, housing association and refugee contracts.

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In Work Support

In Work Support

For clients

We provided tailored counselling, coaching and wellbeing support options for clients who have successfully entered employment but due to personal wellbeing and mental health concerns.

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We're here to help!

Please contact us via the below form if you would like to hear more about our programmes, have questions about our services or would like to explore partnership opportunities.

Contact Us

What our clients say

“My coach has been absolutely incredible over the past 12 weeks, I have thoroughly enjoyed the sessions and got so much out of them - I definitely feel more confident in my approach and have some strong mechanisms in place to effectively do my job going forward. Thank you so much!”

Boost Wellbeing at Work Client

“Very helpful service. It has let me release a lot of things inside me knowing I won't be judged and it helped release the burden of many things going on in my life. I got some helpful advice that I can implement and help me move forward in my journey in life.”

Justice Counselling Client

“Receiving help from a Pure Insights counsellor has helped me explore issues in a safe and supportive way. My goal was to gain emotional stability, and my counsellor has helped me achieve this.”

Employment Focused Counselling Client

“The whole workshop was very useful. It made me realise I need to set aside more me time”

Accidental Counsellor Training Client

“Pure Insights are delivering an excellent provision and definitely helping support my customers to a brighter future.”

Employment Advisor

“I felt like a big wait has been lifted off my shoulders the service is absolutely brilliant they understood everything that was going of in my life I can't thank you enough for the support.”

Justice Counselling Client

“Absolutely brilliant service, I feel so much more confident, have new tools to work with to help me manage my emotions, and I feel ready to get back into work and take the next step in my career.”

Employment Focused Counselling Client